In this age when many designers are striving for minimalist designs, one industry that still suffers from cluttered websites and apps is the travel industry. But rather than focus on minimalism – which is often associated with a very sparse aesthetic – the objective when designing for the travel industry, should be on simplification.

Simplifying designs for travel websites and apps can often be challenging because of the amount of content that has to be displayed. DS-O would like to collect some techniques designers use to simplify travel websites and apps, while still providing travellers with relevant information.

/ source: Design tips for Travel Website

01. Flexibility with content blocks

Content blocks are a flexible and effective technique for displaying different types of information on a screen, while giving each piece of information its own “space” and identity.

For example, content blocks can:
contain images
contain text
contain images and text
include mini-animations and rollover effects resulting in colour changes, text or image changes, or callouts
be presented as a basic grid, or in a staggered, collage style.

Each choice provides a different type of experience for users and deciding which choice to go with depends on the type of content that needs to be displayed, and the overall design style that you are targeting.

02. Subdued colours and fonts

Fonts and colours are basic design elements that significantly affect the “weight” of an interface. By going for a monochrome design, or by using very subdued and muted colours and fonts, you can soften up an otherwise cluttered interface.

03. Full-screen images worth 1,000 words

Aside from the music we hear or the food we taste, a good number of our travel memories are linked to what we see. So it stands to reason that high quality, is an essential ingredient in the digital experience that designers are providing travelers.

Large images not only entice travelers and gets them excited about their upcoming trip, but for many brands it’s an effective storytelling tool. By carefully selecting the images that are used, one can significantly reduce the amount of text that has to appear on an interface, thus making the interface simpler.

01.Flexibility with content blocks

Content blocks are a flexible and effective technique for displaying different types of information on a screen, while giving each piece of information its own “space” and identity.

For example, content blocks can:
contain images
contain text
contain images and text
include mini-animations and rollover effects resulting in colour changes, text or image changes, or callouts
be presented as a basic grid, or in a staggered, collage style.

Each choice provides a different type of experience for users and deciding which choice to go with depends on the type of content that needs to be displayed, and the overall design style that you are targeting.

Design Studi- Online,
Design Studio Online,
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dịch vụ thiết kế website công ty,
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dịch vụ thiết kế website chuẩn responsive,
dịch vụ thiết kế landing page,
dịch vụ thiết kế microsite,
dịch vụ code web,
dịch vụ code website,
dịch vụ cắt web.
02. Subdued colours and fonts

Fonts and colours are basic design elements that significantly affect the “weight” of an interface. By going for a monochrome design, or by using very subdued and muted colours and fonts, you can soften up an otherwise cluttered interface.

Design Studi- Online,
Design Studio Online,
DS-O,
DSO,
dsovn,
design studio,
studio online,
design,
studio,
dịch vụ thiết kế đồ họa chuyên nghiệp,
dịch vụ graphic design,
dịch vụ design,
dịch vụ tư vấn định hướng hình ảnh chuyên nghiệp,
dịch vụ thiết kế web,
dịch vụ thiết kế website,
dịch vụ thiết kế website công ty,
dịch vụ thiết kế website bán hàng,
dịch vụ thiết kế website chuẩn responsive,
dịch vụ thiết kế landing page,
dịch vụ thiết kế microsite,
dịch vụ code web,
dịch vụ code website,
dịch vụ cắt web.
03. Full-screen images worth 1,000 words

Aside from the music we hear or the food we taste, a good number of our travel memories are linked to what we see. So it stands to reason that high quality, is an essential ingredient in the digital experience that designers are providing travelers.

Large images not only entice travelers and gets them excited about their upcoming trip, but for many brands it’s an effective storytelling tool. By carefully selecting the images that are used, one can significantly reduce the amount of text that has to appear on an interface, thus making the interface simpler.

Design Studi- Online,
Design Studio Online,
DS-O,
DSO,
dsovn,
design studio,
studio online,
design,
studio,
dịch vụ thiết kế đồ họa chuyên nghiệp,
dịch vụ graphic design,
dịch vụ design,
dịch vụ tư vấn định hướng hình ảnh chuyên nghiệp,
dịch vụ thiết kế web,
dịch vụ thiết kế website,
dịch vụ thiết kế website công ty,
dịch vụ thiết kế website bán hàng,
dịch vụ thiết kế website chuẩn responsive,
dịch vụ thiết kế landing page,
dịch vụ thiết kế microsite,
dịch vụ code web,
dịch vụ code website,
dịch vụ cắt web.
04. Layer up with transparencies

Transparencies allow designers to tackle various needs at once. They allow users to see through different layers of content. They can be very effective when used as a rollover effect. They also help soften up certain images and can lend a touch of refinement to an otherwise dull image.

05. Classic appeal with Black & White

Black & white is a classic and ever-present style that is used by designers in different industries, be it interior design, photography or cinema. And of course, digital designers are also embracing this design style, using it to infuse websites with simplicity and a focus on the essentials.

04.Layer up with transparencies

Transparencies allow designers to tackle various needs at once. They allow users to see through different layers of content. They can be very effective when used as a rollover effect. They also help soften up certain images and can lend a touch of refinement to an otherwise dull image.

Design Studi- Online,
Design Studio Online,
DS-O,
DSO,
dsovn,
design studio,
studio online,
design,
studio,
dịch vụ thiết kế đồ họa chuyên nghiệp,
dịch vụ graphic design,
dịch vụ design,
dịch vụ tư vấn định hướng hình ảnh chuyên nghiệp,
dịch vụ thiết kế web,
dịch vụ thiết kế website,
dịch vụ thiết kế website công ty,
dịch vụ thiết kế website bán hàng,
dịch vụ thiết kế website chuẩn responsive,
dịch vụ thiết kế landing page,
dịch vụ thiết kế microsite,
dịch vụ code web,
dịch vụ code website,
dịch vụ cắt web.
05. Classic appeal with Black & White

Black & white is a classic and ever-present style that is used by designers in different industries, be it interior design, photography or cinema. And of course, digital designers are also embracing this design style, using it to infuse websites with simplicity and a focus on the essentials

Design Studi- Online,
Design Studio Online,
DS-O,
DSO,
dsovn,
design studio,
studio online,
design,
studio,
dịch vụ thiết kế đồ họa chuyên nghiệp,
dịch vụ graphic design,
dịch vụ design,
dịch vụ tư vấn định hướng hình ảnh chuyên nghiệp,
dịch vụ thiết kế web,
dịch vụ thiết kế website,
dịch vụ thiết kế website công ty,
dịch vụ thiết kế website bán hàng,
dịch vụ thiết kế website chuẩn responsive,
dịch vụ thiết kế landing page,
dịch vụ thiết kế microsite,
dịch vụ code web,
dịch vụ code website,
dịch vụ cắt web.

hello@ds-o.vn

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